April 22nd

naming

I was working on Naming for our brand.

And we have some of names in our minds

Via Jante means a traveler in Spanish

Con Grazia means With Grace in Itailian

and we are thinking of naming as Jet

Jet has a sense of flying to somewhere and Jet is the name of our desinger Keyana Jerter.

and I attached a pdf file of naming designs.

 

And this is a map of positioning. 

We are going to make feminine, sexy and luxurious resort wear brand. 

brand positioning

 

🙂 

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